At last, a laptop for the Ultra Wealthy
posted in General, Spending wealth |
Sometimes it’s good to take a break from wealth building and look at the tools used in the process.
Recently Apple Inc. released its new Macbook Air laptop computer. Much has been written about this in recent days focusing on its small size and light weight.
Here we will focus on the benefits for the Ultra Wealthy.
Firstly the laptop needs to be setup via your PA or IT team. What we mean by that is your essential applications are loaded and, more importantly these days, your bookmarks are added to the Safari web browser. Any essential email accounts also need to be added.
Also essential is the Magsafe airline adapter that lets you charge your laptop from an aircraft socket (although good first class cabins and private jets will have these).
Wealth building and maintenance rely on personal contact and information.
The Ultra Wealthy are more mobile than the general population. Travelling between countries either for business or pleasure (often both) means that being able to work as easily as possible is of prime importance. This is where the Macbook Air’s strengths become evident. It’s easy to carry, switches on instantly when opening the lid, and is stylishly discreet. This makes it easier to check investments and catch up on market information.
The other advantage with Apple computers is the inherent security of the operating system.
We have already used a Macbook Air to make money and have enjoyed the experience immensely.